Auguste the Label, summer dresses & timeless style



I’ve been using Auguste the Label for years now. Auguste is one of my absolute favourite Australian brands. Here’s 5 reasons why you should add them to your closet too.

Auguste the Label is a Conscious brand

In 2016, Auguste the Label joined 1% For The Planet – a global movement of companies committed to investing in a better future for our planet. Each year they support a charity, for example, this year was “Hero” a campaign against bullying, the year before was Auguste x UN Women. For all their charity campaigns, Auguste donates 100% of the profits. How amazing is that?!

Timeless pieces

Timeless fashion are the words I use to describe Auguste. If you are like me and don’t really like to follow trends then you’ll treasure your Auguste pieces for years to come.

Their pieces are really feminine but super comfortable too.

Auguste the Label is vacay approved

One of the things I love the most about Auguste the Label is that their dresses are perfect for traveling. I’ve worn them in Cuba, Guatemala, Bali & everywhere else we’ve been! They seriously have the perfect summer dresses! But you can wear them in any season as they are super easy to layer on.


If one day you feel like mixing things up, you can always add an edge to your Auguste pieces! Think chunky boots & leather jacket.


Auguste pieces are made of great fabrics and the quality is amazing. Just hand cold wash and air dry and you’ll be passing these pieces to your daughters!

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